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Kesington Adebutu: The Man On A Mission To Revive Grassroots Football In Nigeria
Over the years, grassroots football in Nigeria has suffered untold hardship due to the absence of reliable and competent corporate sponsorship.
Every big company or corporate bodies have their attention fixed on the NPFL or the Super Eagles, obviously because they want instant mileage and recognition.
The Nigeria National League, NNL, and the Nationwide League One, NLO have gone caps in hands begging for sponsors to keep the leagues afloat and kudos must be giving to the likes of Bet9ja owned by the chairman of Remo Stars Football Club, Kunle Soname.
It is on record that they single-handedly sponsored the NNL for two seasons.
Expectations rose to the heavens when the chairman/CEO of Nilayo sports company, Bukola Olopade was appointed Chief Executive officer of the league. Many were confident that based on his track records, the NNL will experience a new lease of life.
That was exactly what happened as Nilayo sports marketing agency set the ball rolling from day one as the sponsors came in, in their numbers. However, the politics of Nigerian football coupled with the behind the scene maneuverings forced the CEO to quit after just a few months in office.
His departure left the league in total shambles. There were not willing sponsors and those already in, left without a formal goodbye.
Then just last year, the chairman of the league board and member of the executive committee of the NFF, Chidi Okenwa died leaving the nation in a rude shock.
His exit meant there was a vacancy to be filled and the NFF in their wisdom went for a willing ally, a man who as chairman of Senate committee of sports for over 6years has failed to stamp his authority or make a mark for all to see or appreciate.
So to many, it was a big surprise to see that the NNL Congress held in his home town of Abakaliki on Friday started with some ray of hope as another betting company was unveiled as title sponsors of the league.
Unfortunately, today’s ceremony was without the usual fanfare befitting for an event of this magnitude.
This is because the organizers were shy of publicity or didn’t want the media to ask probing questions regarding the full details of the deal and what it has for the clubs.
From the outside, many will want to use this opportunity to once again thank the honorable minister of youth and sports, Mr. Sunday Dare who has continuously emphasized the need to develop sports at the grassroots. In his commitment and drive to actualize this dream, he promised to revive Nigeria’s sporting facilities and started off with the Moshood Abiola international stadium in Abuja, the Katsina stadium in Daura, and the National Stadium in Lagos.
Africa’s richest man and renowned businessman, Alhaji Aliko Dangote has promised to finish rehabilitation work at the Moshood Abiola international stadium before the end of the first quarter of 2021 while Sir Kesington Adebukunola Adebutu, a very close friend and ally to Mr. Sunday Dare has rolled out the wheels in Lagos as work is in top gear.
Many are quick to suggest that the Sports minister has helped to increase private and corporate sponsors’ passion and love for Nigeria sports. The Oyo state was born former journalist turn politician is a no-nonsense result driven and passionate man who will stop at nothing but the best.
It will therefore not be a surprise that Dare who at one point rose in support of the women’s league when they went caps in hands begging for support ahead of the season-opening congress has used his connections to once again bail the NNL from obvious collapse.
We only hope that the league organizers will leverage this support and give the sponsors the expected mileage that will give them joy and the zeal to hang on for a long time.
Featured
NELFUND: The Renewed Hope Engine Propelling Nigeria’s Youth into Tomorrow
By Dayo Israel, National Youth Leader, APC
As the National Youth Leader of the All Progressives Congress, I have spent most of my tenure fighting for a Nigeria where every young person, regardless of their ward or local government, family income, or circumstance, can chase dreams without the chains of financial despair.
Today, that fight feels like victory, thanks to the Nigerian Education Loan Fund (NELFUND). Launched as a cornerstone of President Bola Ahmed Tinubu’s Renewed Hope Agenda, this initiative isn’t just a policy tweak; it’s a revolution. And under the steady, visionary hand of Managing Director Akintunde Sawyerr, NELFUND has transformed from a bold promise into a roaring engine of opportunity, disbursing over ₦116 billion to more than 396,000 students and shattering barriers for over a million applicants.
Let’s be clear: NELFUND was always destined to be a game-changer. Signed into law by President Tinubu on April 3, 2024, it repealed the outdated 2023 Student Loan Act, replacing it with a modern, inclusive framework that covers tuition, upkeep allowances, and even vocational training—ensuring no Nigerian youth is left on the sidelines of progress.
But what elevates it from groundbreaking to generational? Leadership. Enter Akintunde Sawyerr, the diplomat-turned-executioner whose career reads like a blueprint for results-driven governance. From co-founding the Agricultural Fresh Produce Growers and Exporters Association of Nigeria (AFGEAN) in 2012—backed by icons like former President Olusegun Obasanjo and Dr. Akinwumi Adesina—to steering global logistics at DHL across 21 countries, Sawyerr brings a rare alchemy: strategic foresight fused with unyielding accountability.
As NELFUND’s pioneer MD, he’s turned a fledgling fund into a finely tuned machine, processing over 1 million applications since May 2024 and disbursing ₦116 billion—₦61.33 billion in institutional fees and ₦46.35 billion in upkeep—to students in 231 tertiary institutions nationwide. That’s not bureaucracy; that’s brilliance.
Sawyerr’s touch is everywhere in NELFUND’s ascent. Since the portal’s launch, he’s overseen a digital ecosystem that’s as transparent as it is efficient—seamless verification, BVN-linked tracking, and real-time dashboards that have quashed misinformation and built trust. In just 18 months, the fund has empowered 396,252 students with interest-free loans, many first-generation learners who might otherwise have dropped out.
Sensitization drives in places like Ekiti and Ogun have spiked applications — 12,000 in a single day in one instance, while expansions to vocational centers in Enugu pilot the next wave of skills-based funding. And amid challenges like data mismatches and fee hikes, Sawyerr’s team has iterated relentlessly: aligning disbursements with academic calendars, resuming backlogged upkeep payments for over 3,600 students, and even probing institutional compliance to safeguard every kobo. This isn’t management; it’s mastery—a man who doesn’t just lead but launches futures.
Yet, none of this happens in a vacuum. President Tinubu’s alliance with trailblazers like Sawyerr is the secret sauce securing Nigeria’s tomorrow. The President’s Renewed Hope Agenda isn’t rhetoric; it’s resources—₦100 billion seed capital channeled into a system that prioritizes equity over elitism. Together, they’ve forged a partnership where vision meets velocity: Tinubu’s bold repeal of barriers meets Sawyerr’s boots-on-the-ground execution, turning abstract policy into tangible triumphs. It’s a synergy that’s non-discriminatory by design—Christians, Muslims, every tribe and tongue united in access—fostering national cohesion through classrooms, not courtrooms.
As Sawyerr himself notes, this is “visionary leadership” in action, where the President’s political will ignites reforms that ripple across generations.
Why does this matter to us, Nigeria’s youth? Because NELFUND isn’t handing out handouts—it’s handing out horizons. In a country where 53% of us grapple with unemployment, these loans aren’t just funds; they’re fuel for innovation, entrepreneurship, and endurance.
Picture it: A first-generation polytechnic student in Maiduguri, once sidelined by fees, now graduates debt-free (repayments start two years post-NYSC, employer-deducted for ease) and launches a tech startup. Or a vocational trainee in Enugu, equipped with skills funding, revolutionizing local agriculture. This is quality education that endures—not fleeting certificates, but lifelong launchpads. Sawyerr’s focus on human-centered design ensures loans cover not just books, but bread—upkeep stipends of ₦20,000 monthly keeping hunger at bay so minds can soar. Under his watch, NELFUND has debunked doubts, refuted fraud claims, and delivered results that scream sustainability: Over ₦99.5 billion to 510,000 students by September, with 228 institutions on board.
As youth leaders, we see NELFUND for what it is: A covenant with our future. President Tinubu and MD Sawyerr aren’t just allies; they’re architects of an educated, empowered Nigeria—one where poverty’s grip loosens with every approved application, and innovation blooms from every funded desk. This isn’t charity; it’s an investment in the 70 million of us who will lead tomorrow.
We’ve crossed one million applications not because of luck, but leadership—a duo that’s turning “access denied” into “future unlocked.”
To President Tinubu: Thank you for daring to dream big and backing it with action.
To Akintunde Sawyerr: You’re the executor we needed, proving that one steady hand can steady a nation.
And to every Nigerian youth: Apply. Graduate. Conquer.
Because with NELFUND, your generation isn’t just surviving—it’s thriving, enduring, and eternal.
The Renewed Hope isn’t a slogan; it’s our story, now written in scholarships and success. Let’s keep turning the page.
Dayo Israel is the National Youth Leader of the All Progressives Congress (APC).
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