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Double Your Effort To Sustain NYSC’s Positive Image, DG Charges PR Officers
Joel Ajayi
The Director General of National Youth Service Corps NYSC Brigadier General Shuaibu Ibrahim has asked the Scheme’s Public Relations Officers to re-double their effort toward sustaining its positive image adding that, their proactive engagement with general public has made the Scheme more visible.
NYSC Boss stated this at the opening ceremony of the scheme Press and Public Relations Officers’ Workshop on Wednesday in Abuja with the theme: “Entrenching New Techniques for Reputation Management in the New Normal.”

The Associate Professor Brig. Gen. Ibrahim who was represented at the occasion by NYSC’s Director of Ventures Mr. Muhammed Momoh commended the NYSC’s mouth-piece for their commitment and dedication to duty which has in no measure contribute to the developmental strides of the Scheme and the positive impact in the Country.
According to him, your proactive engagement with stakeholders and the general public has made the Scheme more visible while sustaining its positive image.
“As you are all aware, the role of Public Relations Officers in any organization is crucial given the fact that they are the image makers of such organizations. The training and retraining of this very important category of officers in the NYSC therefore is significant for the sustenance of the good image of the Scheme.

“It is also in line with Management’s desire to continuously motivate the Scheme’s workforce for better output.
“This workshop is organized to further improve the knowledge of our Public Relations Officers on how to manage the reputation of the Scheme and positively improve its image. Consequently, I implore you to use the forum to identify and address areas of challenges associated with the discharge of your work.
“Specifically, you are to continuously publicize the activities of the corps members in the area of rendering support in containing the spread of COVID-19, the Healthcare Initiative for Rural Dwellers, (HIRD), group and personal Community Development Services of the Corps members, as well as other areas of intervention in national development. You should also sensitize and inform the general public about the inclusion of the NYSC as member of the Federal Government’s Committee on Alternate School programme and the Technical Working Group on Local Content for the Mambilla Hydro-power project among other numerous achievements.
“In line with our quest to improve our operations, Management has commenced the construction of a state-of the-art ICT Center at the National Directorate Headquarters of the Scheme. It is expected that you will bring this, and other developmental strides of the Scheme to the notice of the general public.
He applauded the Public Relation Officers for their prompt responses to false stories concerning the NYSC; “Just as the new media can be deployed to enhance our job of sustaining the visibility for the Scheme, it can equally become a tool for mischief makers. It is therefore imperative that we must always be vigilant to monitor promptly, and refute or correct misconceptions about our operations often circulated by people who use the social media to achieve dubious objectives.
DG therefore, assured the management support and provision of enabling environment to enable them discharge their responsibilities optimally.

In her welcome addressed the Director of Press and Public Publications Mrs Adenike Adeyemi expressed that the Workshop is an annual programme which affords the PR officers a veritable platform to evaluate the Strategies, processes and challenges of managing the image of the Scheme.
She said: “This training therefore seeks to arm the PR officers with the aptitude to deploy effective PR strategies and media technologies required to discharge their mandate successfully in the new normal orchestrated by the current global pandemic.
“I therefore encourage all Workshop participants, to take advantage of this training to retool yourselves for optimum performance in your schedules.
Mrs, Adeyemi equally thanked the Director General for approving the purchase of communication equipment’s for the Orientation Broadcasting Service in our Camps across the nation. “This gesture has certainly enhanced effective and efficient dissemination of information during Orientation programmes.
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NELFUND: The Renewed Hope Engine Propelling Nigeria’s Youth into Tomorrow
By Dayo Israel, National Youth Leader, APC
As the National Youth Leader of the All Progressives Congress, I have spent most of my tenure fighting for a Nigeria where every young person, regardless of their ward or local government, family income, or circumstance, can chase dreams without the chains of financial despair.
Today, that fight feels like victory, thanks to the Nigerian Education Loan Fund (NELFUND). Launched as a cornerstone of President Bola Ahmed Tinubu’s Renewed Hope Agenda, this initiative isn’t just a policy tweak; it’s a revolution. And under the steady, visionary hand of Managing Director Akintunde Sawyerr, NELFUND has transformed from a bold promise into a roaring engine of opportunity, disbursing over ₦116 billion to more than 396,000 students and shattering barriers for over a million applicants.
Let’s be clear: NELFUND was always destined to be a game-changer. Signed into law by President Tinubu on April 3, 2024, it repealed the outdated 2023 Student Loan Act, replacing it with a modern, inclusive framework that covers tuition, upkeep allowances, and even vocational training—ensuring no Nigerian youth is left on the sidelines of progress.
But what elevates it from groundbreaking to generational? Leadership. Enter Akintunde Sawyerr, the diplomat-turned-executioner whose career reads like a blueprint for results-driven governance. From co-founding the Agricultural Fresh Produce Growers and Exporters Association of Nigeria (AFGEAN) in 2012—backed by icons like former President Olusegun Obasanjo and Dr. Akinwumi Adesina—to steering global logistics at DHL across 21 countries, Sawyerr brings a rare alchemy: strategic foresight fused with unyielding accountability.
As NELFUND’s pioneer MD, he’s turned a fledgling fund into a finely tuned machine, processing over 1 million applications since May 2024 and disbursing ₦116 billion—₦61.33 billion in institutional fees and ₦46.35 billion in upkeep—to students in 231 tertiary institutions nationwide. That’s not bureaucracy; that’s brilliance.
Sawyerr’s touch is everywhere in NELFUND’s ascent. Since the portal’s launch, he’s overseen a digital ecosystem that’s as transparent as it is efficient—seamless verification, BVN-linked tracking, and real-time dashboards that have quashed misinformation and built trust. In just 18 months, the fund has empowered 396,252 students with interest-free loans, many first-generation learners who might otherwise have dropped out.
Sensitization drives in places like Ekiti and Ogun have spiked applications — 12,000 in a single day in one instance, while expansions to vocational centers in Enugu pilot the next wave of skills-based funding. And amid challenges like data mismatches and fee hikes, Sawyerr’s team has iterated relentlessly: aligning disbursements with academic calendars, resuming backlogged upkeep payments for over 3,600 students, and even probing institutional compliance to safeguard every kobo. This isn’t management; it’s mastery—a man who doesn’t just lead but launches futures.
Yet, none of this happens in a vacuum. President Tinubu’s alliance with trailblazers like Sawyerr is the secret sauce securing Nigeria’s tomorrow. The President’s Renewed Hope Agenda isn’t rhetoric; it’s resources—₦100 billion seed capital channeled into a system that prioritizes equity over elitism. Together, they’ve forged a partnership where vision meets velocity: Tinubu’s bold repeal of barriers meets Sawyerr’s boots-on-the-ground execution, turning abstract policy into tangible triumphs. It’s a synergy that’s non-discriminatory by design—Christians, Muslims, every tribe and tongue united in access—fostering national cohesion through classrooms, not courtrooms.
As Sawyerr himself notes, this is “visionary leadership” in action, where the President’s political will ignites reforms that ripple across generations.
Why does this matter to us, Nigeria’s youth? Because NELFUND isn’t handing out handouts—it’s handing out horizons. In a country where 53% of us grapple with unemployment, these loans aren’t just funds; they’re fuel for innovation, entrepreneurship, and endurance.
Picture it: A first-generation polytechnic student in Maiduguri, once sidelined by fees, now graduates debt-free (repayments start two years post-NYSC, employer-deducted for ease) and launches a tech startup. Or a vocational trainee in Enugu, equipped with skills funding, revolutionizing local agriculture. This is quality education that endures—not fleeting certificates, but lifelong launchpads. Sawyerr’s focus on human-centered design ensures loans cover not just books, but bread—upkeep stipends of ₦20,000 monthly keeping hunger at bay so minds can soar. Under his watch, NELFUND has debunked doubts, refuted fraud claims, and delivered results that scream sustainability: Over ₦99.5 billion to 510,000 students by September, with 228 institutions on board.
As youth leaders, we see NELFUND for what it is: A covenant with our future. President Tinubu and MD Sawyerr aren’t just allies; they’re architects of an educated, empowered Nigeria—one where poverty’s grip loosens with every approved application, and innovation blooms from every funded desk. This isn’t charity; it’s an investment in the 70 million of us who will lead tomorrow.
We’ve crossed one million applications not because of luck, but leadership—a duo that’s turning “access denied” into “future unlocked.”
To President Tinubu: Thank you for daring to dream big and backing it with action.
To Akintunde Sawyerr: You’re the executor we needed, proving that one steady hand can steady a nation.
And to every Nigerian youth: Apply. Graduate. Conquer.
Because with NELFUND, your generation isn’t just surviving—it’s thriving, enduring, and eternal.
The Renewed Hope isn’t a slogan; it’s our story, now written in scholarships and success. Let’s keep turning the page.
Dayo Israel is the National Youth Leader of the All Progressives Congress (APC).
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