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Bobsled and Skeleton Federation of Nigeria Appoints Eziuka as New C.O.O

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The Bobsled and Skeleton Federation of Nigeria (BSFN) has announced the appointment of decorated marketing expert, Chidinma Eziuka as its new Chief Operating Officer (COO).

Eziuka brings a wealth of experience in marketing and leadership, positioning her to drive strategic growth and operational efficiency within the federation.

With a strong background in building high-performing teams and fostering innovation, Eziuka has a proven track record of aligning business operations with tailored marketing strategies to ensure sustainability and success. Her expertise in securing funding and streamlining processes will be instrumental in advancing the federation’s mission to elevate winter sports in Nigeria.

The National Sports Commission (NSC) emphasized that the importance of federations bringing in experts such as COOs is to improve efficiency and achieve their objectives. The NSC reiterated commitment to ensuring that sports federations operate at the highest standards by incorporating professionals who can drive performance and enhance Nigeria’s competitiveness on the global stage.

In her new role, Eziuka is focused on optimizing performance, enhancing organizational structure, and delivering impactful results for the BSFN.

Her appointment marks a strategic move to strengthen the federation’s operational framework and expand its global footprint.

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Game Changer: ₦40 Billion Infusion Set to Revolutionize Nigerian Football

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Joel Ajayi

Nigerian football is on the cusp of a major transformation, thanks to a groundbreaking ₦40 billion investment from Toptier Sports Management.

The 10-year strategic investment is set to supercharge the Nigeria Women’s Football League (NWFL) and the Nigeria National League (NNL), marking a seismic shift in the country’s domestic football landscape.

“This is a long-term investment in structure, people, and possibilities,” said Chichi Nwoko, Founder of Toptier Sports Management.

“If Nigerian football is going to truly compete, it must be built deliberately, funded properly, and managed professionally. That is what this ₦40 billion commitment represents.”

Hon. Bukola Olopade, Director General, National Sports Commission (NSC) said “this ₦40 billion commitment is a clear vote of confidence in the reforms taking place across Nigerian sports. At the Commission, we are intentional about creating an environment where credible private investors can partner with government to build sustainable leagues, protect athlete welfare, and grow the sports economy.”

Alhaji Ibrahim Gusau, President, Nigeria Football Federation stated that “the NFF welcomes this collaboration because it strengthens our domestic football ecosystem, improving player welfare, enhancing club operations, and creating clear development pathways, particularly for women and emerging talents. This is how we build a future-ready Nigerian football system.”

The massive investment will drive league commercialization, club development, player welfare, and grassroots expansion, setting the stage for a brighter future for Nigerian football.

“We would like to sincerely thank the Director General of the National Sports Commission and the President of the Nigeria Football Federation for their leadership, support, and belief in a private-sector-led future for Nigerian sports,” Nwoko added.

League officials have hailed the deal as a turning point, shifting Nigerian football from short-term funding cycles to sustainable institution-building over the next decade.

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