Creative Industry
Awakan Takes Over as NTDA Director-General, Promises to Advance President Tinubu’s Renewed Hope Agenda Through the Tourism Sector
Joel Ajayi
The newly appointed Director-General of the Nigerian Tourism Development Authority (NTDA), Mr. Olayiwola Awakan, has assumed office at the Authority’s Headquarters in Abuja, pledging to usher in a new era of innovation, collaboration, and renewed commitment towards repositioning Nigeria’s tourism industry.
Upon his arrival, Mr. Awakan was received by the Management Team of the Authority, led by Mr. Ovie Esewhaye, the Director overseeing the Office of the Director-General, who presented the official handover note. The new helmsman thereafter met with the Directors, toured the NTDA offices, and addressed the general staff at the NTDA Village Hall.
In his maiden address, Mr. Awakan expressed deep appreciation to the President of the Federal Republic of Nigeria, His Excellency, President Bola Ahmed Tinubu, GCFR, for the confidence reposed in him to drive the Renewed Hope Agenda through tourism.
“I’m happy to be here; this is a new dawn. There’s a lot to be done and by the grace of God, it will be done,” he stated.
“Let me start by appreciating the President of Nigeria, His Excellency, President Bola Ahmed Tinubu, for believing in me and giving me the opportunity to drive the Renewed Hope Agenda through tourism.”
Mr. Awakan also acknowledged the Honourable Minister of Arts, Culture, Tourism and Creative Economy, Hannatu Musa Musawa, for her visionary leadership and tireless efforts in repositioning the sector despite limited resources.
“The responsibility bestowed on her is weighty, and even with the limited resources, she has been able to push ahead. I am here to complement her efforts,” he noted.
While commending the achievements of his predecessors, the Director-General pledged to consolidate on their successes and build a more vibrant, efficient, and responsive NTDA capable of attracting tourists and investors to Nigeria.
“My predecessors have done excellently well to the best of their ability, and the baton of leadership has been passed to me. I will take it up from here,” he affirmed.
He further emphasized the importance of teamwork, innovation, and inclusivity in achieving the Authority’s mandate.
“We need newness, freshness, and I can’t do it alone. We need collaborative effort,” he said.
“I operate an open-door policy, no idea is a bad idea; it can be refined into a fantastic one. Let’s make history together and make Mr. President proud.”
Mr. Olayiwola Awakan is an award-winning journalist, thespian, dramatist, poet, and culture and tourism enthusiast. His appointment reflects President Tinubu’s continued commitment to leveraging creativity, culture, and tourism as key drivers of national economic diversification and growth.
Creative Industry
Aunty Talatu Reads Foundation Rekindles Children’s Reading Culture With New Book Launch
Joel Ajayi
Amid growing digital distractions driven by modern media and lifestyles, the founder of the Aunty Talatu Reads Foundation and patron and trustee of several literary and creative organisations, Mrs. Teresa Oyibo Ameh, has launched two new children’s books aimed at inspiring reading, cultural pride and hope among children.
The newly launched titles — The Rise of the Phoenix and Mariamo and the Bowl of Cashews — address critical social issues affecting children. While The Rise of the Phoenix offers hope and healing to children affected by war and trauma, Mariamo and the Bowl of Cashews tackles violence and emotional pain.
Speaking at the launch of her ninth and tenth children’s books on Monday in Abuja, Ameh explained that her writing philosophy is rooted in a deep understanding of the child’s mind, interests and attention span.
With over 20 years of experience in children’s literature, she said her books are intentionally designed to be colourful, engaging and concise to sustain children’s interest and encourage a love for reading.
“I don’t write for adults; I write for children. Children have short attention spans, so the books must meet their needs. They are colourful, not voluminous, and the size is just right. When people say my books are small, I tell them clearly — they are not meant for adults,” she said.
Ameh attributed her success in children’s writing to her background in child psychology, which she studied as an elective at the University of Nigeria, Nsukka (UNN). According to her, writing for children requires deliberate training, research and sensitivity, not assumptions.
On the declining use of school libraries across the country, the author called for deliberate strategies to revive children’s interest in reading, including stronger collaboration with the media.
She revealed that her books place strong emphasis on Nigerian culture and identity, encouraging children to take pride in their heritage. Ameh cited her book The Freedom Day Party as an example, noting how cultural expression and traditional attire became a source of admiration and opportunity for the characters.
Responding to questions on whether she plans to write for adults, Ameh maintained that her focus remains on children, stressing that adults who do not read today are products of poor reading habits formed in childhood.
On addressing sensitive issues such as trauma and gender-based violence (TBV) through children’s literature, she disclosed that her earlier book The Thorn Petal tackled violence and emotional pain, while The Rise of the Phoenix reinforces hope and healing for children affected by conflict and trauma.
“The message is simple — no matter what you have been through, there is hope. Trauma can destroy a child, but with the right support, that child can still rise and thrive,” she said.
Through the Aunty Talatu Reads Foundation, Ameh has donated libraries to orphanage homes in Gwarimpa, Abuja; awarded scholarships; sponsored reading and spelling competitions; and donated books to schools and book clubs.
In 2025, the Foundation launched the “500 Books for 500 Children” initiative, reaching students at Dominican College, Abuja, and St. Clement College, Lokoja.
A civil servant and Kogi State indigene, Ameh is a former two-term Chairman of the Association of Nigerian Authors (ANA), Abuja Chapter, Nigerian President of the 1000 African Women Network, and a member of the FCT Basketball Caretaker Committee.
She has received numerous awards, including the CSW Award (2023) for promoting gender equality and a Trailblazer Award in Educational Development at the 2025 African Women Conference in Accra, Ghana. She was inducted into the Igala Noble Women Initiative (INWI) Hall of Fame in 2019.
In her address, the Director at the National Commission for Internally Displaced Persons, Refugees and Migrants, Mrs. Fatima Daura, reaffirmed the Commission’s commitment to promoting reading culture and improving access to education among internally displaced children across Nigeria.
She disclosed that the Commission actively supports initiatives that provide books and learning materials for children in Internally Displaced Persons (IDP) camps, noting that such interventions are vital to restoring hope and improving the welfare of vulnerable children, especially the girl-child.
According to her, the Commission established Transitional Learning Centres in 2020 in states with high numbers of displaced persons. The centres are designed to provide accelerated learning programmes that enhance literacy and numeracy skills, while preparing children for integration into formal intervention schools.
“We currently have transitional learning centres in Wasa IDP, Kaduna, Bauchi, Zamfara, Cross River and Imo States, and we hope to expand to more locations as resources become available,” she said.
Daura noted that children’s books written by Nigerian authors play a critical role in shaping positive values and aspirations among displaced children, describing such initiatives as relatable and inspirational.
“This is very important because it is written by a Nigerian author who also works with the refugee commission. It gives our girls a role model — someone they can look up to and say, ‘I can also write for children,’” she stated.
She affirmed the Commission’s readiness to extend similar programmes nationwide to reach displaced persons, refugees and migrants.
“We want to be everywhere there are displaced persons or persons of concern. That is the work we do,” she said.
Addressing concerns about persistent moral decline despite the abundance of children’s books focused on values, Daura stressed that books alone are not sufficient.
“Books are complementary. Reorientation starts from the home. Our family systems need to improve, and religious and traditional leaders must play their roles. Schools and books only support what is already instilled at home,” she said.
She concluded by calling for collective responsibility in rebuilding values, noting that education, supported by strong family and community structures, remains a powerful tool for shaping a better future for displaced children and Nigerian society at large.
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