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Awakan Takes Over as NTDA Director-General, Promises to Advance President Tinubu’s Renewed Hope Agenda Through the Tourism Sector

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Joel Ajayi

The newly appointed Director-General of the Nigerian Tourism Development Authority (NTDA), Mr. Olayiwola Awakan, has assumed office at the Authority’s Headquarters in Abuja, pledging to usher in a new era of innovation, collaboration, and renewed commitment towards repositioning Nigeria’s tourism industry.

Upon his arrival, Mr. Awakan was received by the Management Team of the Authority, led by Mr. Ovie Esewhaye, the Director overseeing the Office of the Director-General, who presented the official handover note. The new helmsman thereafter met with the Directors, toured the NTDA offices, and addressed the general staff at the NTDA Village Hall.

In his maiden address, Mr. Awakan expressed deep appreciation to the President of the Federal Republic of Nigeria, His Excellency, President Bola Ahmed Tinubu, GCFR, for the confidence reposed in him to drive the Renewed Hope Agenda through tourism.

“I’m happy to be here; this is a new dawn. There’s a lot to be done and by the grace of God, it will be done,” he stated.

“Let me start by appreciating the President of Nigeria, His Excellency, President Bola Ahmed Tinubu, for believing in me and giving me the opportunity to drive the Renewed Hope Agenda through tourism.”

Mr. Awakan also acknowledged the Honourable Minister of Arts, Culture, Tourism and Creative Economy, Hannatu Musa Musawa, for her visionary leadership and tireless efforts in repositioning the sector despite limited resources.

“The responsibility bestowed on her is weighty, and even with the limited resources, she has been able to push ahead. I am here to complement her efforts,” he noted.

While commending the achievements of his predecessors, the Director-General pledged to consolidate on their successes and build a more vibrant, efficient, and responsive NTDA capable of attracting tourists and investors to Nigeria.

“My predecessors have done excellently well to the best of their ability, and the baton of leadership has been passed to me. I will take it up from here,” he affirmed.

He further emphasized the importance of teamwork, innovation, and inclusivity in achieving the Authority’s mandate.

“We need newness, freshness, and I can’t do it alone. We need collaborative effort,” he said.

“I operate an open-door policy, no idea is a bad idea; it can be refined into a fantastic one. Let’s make history together and make Mr. President proud.”

Mr. Olayiwola Awakan is an award-winning journalist, thespian, dramatist, poet, and culture and tourism enthusiast. His appointment reflects President Tinubu’s continued commitment to leveraging creativity, culture, and tourism as key drivers of national economic diversification and growth.

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Creative Industry

Emirates Holidays Unveils Thailand Pass with Up to 40% Savings

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Joel Ajayi

Emirates Holidays has introduced the Thailand Pass, offering travellers exclusive discounts and complimentary benefits across shopping, dining, leisure and tourist attractions in Thailand.

The initiative provides Emirates Holidays customers travelling to Thailand with savings of up to 40 per cent, with no minimum spending requirement, alongside special offers designed to enhance their holiday experience.

Under the programme, customers can redeem shopping and dining vouchers at 14 participating malls across Bangkok, Phuket, Koh Samui, Pattaya, Krabi and Chiang Mai. To access the benefits, travellers are required to present their vouchers and a copy of their passports at participating outlets to collect their Welcome Packages.

The Thailand Pass also includes complimentary shuttle services between centralwOrld and Central Village Bangkok, as well as free VIP lounge access at both locations.

Beyond shopping and dining, customers can enjoy Buy One, Get One Free offers on selected attractions and experiences across Bangkok, Phuket, Pattaya and Krabi. Participating brands include Playsquare Laser Tag, Playmondo, Swensen’s, Auntie Anne’s, Aquaria Phuket, OTO Playpark and Monowheel.

The package also offers an additional five per cent discount on Karmakamet wellness products.

The launch comes as Thailand continues to attract Emirates Holidays customers, with bookings increasing by 10 per cent year-on-year, according to the company.

The initiative further strengthens Emirates’ presence in the Southeast Asian destination. The airline recently deployed its Airbus A350 aircraft to Phuket and currently operates retrofitted Airbus A380 and Boeing 777 aircraft featuring Premium Economy cabins on services to Bangkok.

Emirates operates 49 weekly flights to Thailand, reflecting sustained demand for the destination and supporting the introduction of additional holiday benefits.

The Thailand Pass applies to eligible package bookings made until March 31, 2027. Customers can secure their holidays with a deposit and benefit from a flexible cancellation policy, providing additional time to arrange visas where necessary or make changes to their travel plans.

The offer is available to Emirates Holidays customers booking from selected markets, including Nigeria, South Africa, Kenya, the United Arab Emirates, the United States, the United Kingdom’s neighbouring European markets and other participating countries.

Further information, including eligibility requirements and terms and conditions, is available at Emirates Holidays Thailand.

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