Sports

Dikko Says NSC Will Prioritize Collaborations for Greater Sports Development

Published

11 months ago

November 6, 2024

Premier sports solutions organization, SWA Sports, has pledged full support to the National Sports Commission’s (NSC) and its lofty vision under the leadership of Shehu Dikko.

Dikko welcomed the SWA Sports delegation during their courtesy visit on Wednesday, led by the organization’s president and founder, Mrs. Aisha Shuaibu.

Mrs. Shuaibu expressed SWA Sports’ commitment to collaborating with the NSC to achieve its vision, saying, “We want to collaborate with the NSC and chairman to ensure his vision is realized, to bring Nigerian sports back to its glory days and make it even better. We must develop our sports ecosystem, improve infrastructure, and foster collaboration. SWA pledges its full support to the chairman and the NSC.”

Dikko, in turn, praised SWA Sports for their initiative in organizing one Nigeria’s foremost sports business conference in Abuja earlier this year.

“It’s a welcome development, and SWA Sports’ mission clearly aligns with the objectives of the NSC. Beyond sports development, we aim to create a thriving sports economy,” Dikko said, adding that “the commission is open to partnering with SWA to attract more investors into the sports sector.”

He emphasized the need for private sector engagement, noting, “Private sector investors need to understand the opportunities and benefits of investing in sports. We would be honored to partner on any opportunity to grow our sports industry.”

In April, SWA Sports hosted the “2024 Sports as a Business” Conference, which brought private and public sector leaders together in Abuja to chart a new path for sports business in Nigeria, marking an important step forward in sports development.

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Sports

Olofinjana Unveiled as SuperWinleague Lottery Brand Ambassador

Published

3 hours ago

October 8, 2025

The Gleamer

Joel Ajayi

Former Super Eagles midfielder and Chelsea Africa Chief Scouting Manager, Seyi George Olofinjana, was unveiled on Wednesday in Lagos as the brand ambassador for the new lottery brand, SuperWinleague Lottery, and its associated football project.

Speaking during the brand launch at the MTN office in Falomo, the Chief Operating Officer of DayEmpire Sports Marketing Management Company Ltd, Mr. Yemisi Ayodeji Daniel, said:“We are launching a major project today that creates opportunities for footballers, fans, and other stakeholders to fulfill their dreams.

We are therefore excited to have former Super Eagles and Stoke City midfielder, Seyi George Olofinjana, as our brand ambassador for the SuperWinleague Lottery and related projects.

This partnership with leading telecommunications company MTN and a renowned footballer underscores the significance of this project.

Their decision to partner with DAYEMPIRE SMM confirms that this initiative is anchored on integrity, promise-keeping, and the protection of our core values as an organization.

At DAYEmpire Sports SMM, we not only keep our promises, we uphold our integrity because we want to build an international brand that will stand the test of time.”

On his part, Olofinjana expressed confidence in the project, saying he was staking his hard-earned reputation on the brand because he believes every promise made will be fulfilled.

The SuperWinleague Lottery and SuperWinleague offer footballers and fans a unique experience, including chances to win fantastic prizes, trials with European clubs, and opportunities to watch the best leagues in Europe.

Winners will be rewarded daily with cash prizes, jerseys, and football boots, with the ultimate prize being a trial opportunity in Europe for the best player. Fans will also enjoy all-expense-paid trips to watch top clubs in England.

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