Creative Industry
Katsina State History & Culture Bureau CEO Pays Courtesy Visit to NTDA
The Director overseeing the office of the Director General of the Nigerian Tourism Development Authority (NTDA), Mr. Richard Ovie Esewhaye, today received Dr. Kabir Ali Masanawa, the newly appointed Executive Director/CEO of the Katsina State History and Culture Bureau and head of ExploreKatsina.ng, on a courtesy visit aimed at strengthening collaboration in promoting Katsina State’s tourism assets.
Dr. Masanawa expressed his gratitude to the Director overseeing office of the DG for the warm reception and used the opportunity to formally announce his recent appointment as CEO of the Katsina State History and Culture Bureau. He emphasized the need for a deeper working partnership between the Bureau and NTDA in showcasing the rich cultural heritage and tourism potential of Katsina State to the world.
“I am here to reaffirm our commitment to partnering with the NTDA and to explore deeper collaborations that will place Katsina firmly on the tourism map,” Dr. Masanawa said.
In his response, the Director overseeing office of the DG, Mr. Richard Ovie Esewhaye, commended the Governor of Katsina State, Dr. Dikko Umar Radda for appointing Dr. Masanawa as the Executive Director of Katsin History and Culture Bureau, describing the appointment as “a round peg in a round hole.”
“We are happy for your appointment; it is a well-deserved one,” Mr. Esewhaye said. “You have consistently demonstrated passion for tourism, especially through your leadership in the bikers’ association, which has spotlighted destinations across the nation.”
Mr. Esewhaye reiterated NTDA’s commitment to working closely with the Katsina State History and Culture Bureau to promote tourism not only in Katsina but across Nigeria.
The visit ended with both parties expressing optimism for a fruitful and enduring partnership in advancing tourism development in the country.
Creative Industry
NTDA Strengthens Tourism Growth Through Partnership with African Travel Commission (ATC)
Joel Ajayi
The Nigerian Tourism Development Authority (NTDA) has taken a significant step toward advancing tourism development across the country by partnering with the African Travel Commission (ATC).
This strategic alliance was re-echoed during a recent meeting at the NTDA Headquarters in Abuja where ATC met with the Director Overseeing the Office of Director-General, Mr. Richard Ovie Esewhaye to discuss a unified approach aimed at boosting tourism.
The ATC delegation was Led by Dr. Lucky George, Executive Director of the ATC, who espoused the need to leverage our collective strengths to promote sustainable tourism growth and cultural exchange within Nigeria and indeed Africa.
In his response, the Director Overseeing the Office of Director-General observed that tourism development has been a cliche for a long time in Nigeria with past administrations paying lip service to the sector. He expressed commitment to effecting a paradigm shift towards practical tourism growth under the present administration.
As the NTDA and ATC plan to jointly develop campaigns that highlight the rich cultural heritage and emerging travel experience of Nigerians and Africans, a major stakeholder that will now be engaged is the travel press.
This was re-emphasised during the session with both parties in agreement that the essence was to pool resources and expertise in order to attract a broader international audience that will key into the new impetus engineered by NTDA and ATC.
In his closing statement, Mr. Esewhaye underscored the potential for this collaboration to create jobs and enhance infrastructure, stating, “This partnership is a testament to our shared vision of transforming Nigeria and Africa’s tourism landscape.”
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