Sports
National Sports Industry Policy: Sports, Finance Ministers Constitute Technical Committee on Implementation
The Sports and Youth Development Minister, Sunday Dare and the Minister of Finance Zainab Ahmed
have constituted the Technical Committee to work on the specifics of the incentives package approved in the National Sports Industry Policy passed by the Federal Executive Council on November 2, 2022.
The Committee will be chaired by both Ministers and will have representations from the following ministries and agencies;
i. Federal Ministry of Sports and Youth Development.
ii. Federal Ministry of Finance.
iii. Central Bank of Nigeria.
iv. Federal Inland Revenue Service.
v. Federal Ministry of Trade and Industry.
vi. Customs.
The Technical Committee is expected to work out the fine details of the fiscal incentives outlined in the policy, which emphasizes ‘Sports as business’, and also prepare grounds for more private sector participation in the sports sector.
The approval to apply the Renovate Operate Transfer(ROT), Build Operate and Transfer(BOT), Integrated National Financial Framework(INFF), Nigeria Integrated Infrastructure Master Plan(NIIMP) or any other innovative PPP financing model for the provision, rehabilitation of sports facilities in collaboration with the Ministry of Finance, Budget and National Planning is also a novel aspect of the policy.
The incentives as outlined are :
A) Tax exemption and rebate for a period of 5 years for investors in the value chain of sports.
B) Land provision and waiver for certain fees on lands meant for sports.
C) Single digit loan interest rates for corporate organisations and private individuals investing in the sports value chain.
D) Independent Government Grant through the establishment of an Independent Athletes Welfare Fund(AWF)from which athletes representing the country can draw support for education and trainings.
Sports
NPFL Strikes ₦2.14 Billion Exclusive Broadcast and Data Management Deal to Drive Modernization and Expand Visibility
By Joel Ajayi
The Nigeria Premier Football League (NPFL) has sealed a landmark ₦2.14 billion Exclusive Broadcast and Data Management Agreement designed to modernize league operations, enhance transparency, and elevate the league’s global profile.
The Memorandum of Understanding (MoU) was signed on Wednesday at the Continental Hotel in Abuja, with NPFL Chairman, Hon. Gbenga Elegbeleye, leading the league’s delegation.
The agreement formalizes strategic partnerships with Inview Technologies Nigeria Limited, AS Production Hub Limited (ASPH), and Roundup Technologies Limited.
Under the terms of the deal, Inview Technologies Nigeria Limited will serve as a principal partner over a five-year period, investing a total of ₦2 billion, including an ₦800 million upfront payment to the NPFL.
In addition, Roundup Technologies Limited has entered into a ₦140 million agreement, bringing the combined value of both deals to ₦2.14 billion over five years.
The partnership covers exclusive broadcast, data management, and commercialization rights, all aimed at transforming the NPFL’s digital infrastructure and operational efficiency.
Through this collaboration, the league’s technology partners will deploy cutting-edge systems for data collection, analytics, and digital operations. These innovations are expected to enhance match reporting, performance tracking, player statistics, and club management, while improving fan engagement and ensuring greater transparency across all league activities.
While speaking, Hon. Gbenga Elegbeleye hailed the agreement as “a major milestone in the NPFL’s mission to modernize its operations and position Nigerian football among the best-managed leagues globally.”
Details soon………
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