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Nigeria’s Celebration Of The Africa Youth Month Hits 2m Impressions Online In 4 Hours
Joel Ajayi
While Twitter Nigeria was still enjoying the euphoria of the visit of Jack Dorsey, CEO of Twitter, to the country, an event of deeper significance took place and shook the social media world.
In its first major event since it got a new Minister, the Ministry of Youth and Sports Development hosted over a thousand youth to the 2019 edition of the Africa Youth Day at the Edmunds Multipurpose Event Center, Abuja, and it was a social media success with the official hashtag trending for hours during the event and well over 2,000,000 impressions on Twitter.
According to a report generated using the popular social media tool, TweetReach, the event was gathered that over 750,000 accounts were potentially reached with the hashtag #AYMNG2019. This was achieved without any advertisements or promotions.
According to the organizers, it was genuinely surprised that the event received so much positive response despite almost zero spendings on promotions.
“We simply relied on a proper social media strategy and the goodwill of young Twitter influencers,” said Kemi Areola, Special Assistant to the Minister of Youth and Sports Development, Mr. Sunday Dare. “We had no funding for social media, so the Minister charged us to get creative. So, we made sure all the images we sent out before the event were well designed and sharable, and also reached out to our friends online. We got the support of the alumni of some of our partners and the corps members that attended as well. Throughout the event, we made sure we reminded everyone to tweet using the hashtag.
“It also helped that event was very engaging, educative and productive.”
November has been designated by the Africa Union as the Africa Youth Month. The Ministry chose 12th November to celebrate young Nigerians and Mr. Dare launched a strategic plan to train 200,000 youth via DEEL which stands for Digital skills, Entrepreneurship, Employment, and Leadership training.
The event was attended by a plethora of Ministers, youth organizations and the diplomatic corps. Football icon, Daniel ‘The Bull’ Amokachi, and Olympic gold medalist, Chioma Ajunwa, were also in attendance. Popular artiste, Faze, performed to the delight of all.
Featured
NELFUND: The Renewed Hope Engine Propelling Nigeria’s Youth into Tomorrow
By Dayo Israel, National Youth Leader, APC
As the National Youth Leader of the All Progressives Congress, I have spent most of my tenure fighting for a Nigeria where every young person, regardless of their ward or local government, family income, or circumstance, can chase dreams without the chains of financial despair.
Today, that fight feels like victory, thanks to the Nigerian Education Loan Fund (NELFUND). Launched as a cornerstone of President Bola Ahmed Tinubu’s Renewed Hope Agenda, this initiative isn’t just a policy tweak; it’s a revolution. And under the steady, visionary hand of Managing Director Akintunde Sawyerr, NELFUND has transformed from a bold promise into a roaring engine of opportunity, disbursing over ₦116 billion to more than 396,000 students and shattering barriers for over a million applicants.
Let’s be clear: NELFUND was always destined to be a game-changer. Signed into law by President Tinubu on April 3, 2024, it repealed the outdated 2023 Student Loan Act, replacing it with a modern, inclusive framework that covers tuition, upkeep allowances, and even vocational training—ensuring no Nigerian youth is left on the sidelines of progress.
But what elevates it from groundbreaking to generational? Leadership. Enter Akintunde Sawyerr, the diplomat-turned-executioner whose career reads like a blueprint for results-driven governance. From co-founding the Agricultural Fresh Produce Growers and Exporters Association of Nigeria (AFGEAN) in 2012—backed by icons like former President Olusegun Obasanjo and Dr. Akinwumi Adesina—to steering global logistics at DHL across 21 countries, Sawyerr brings a rare alchemy: strategic foresight fused with unyielding accountability.
As NELFUND’s pioneer MD, he’s turned a fledgling fund into a finely tuned machine, processing over 1 million applications since May 2024 and disbursing ₦116 billion—₦61.33 billion in institutional fees and ₦46.35 billion in upkeep—to students in 231 tertiary institutions nationwide. That’s not bureaucracy; that’s brilliance.
Sawyerr’s touch is everywhere in NELFUND’s ascent. Since the portal’s launch, he’s overseen a digital ecosystem that’s as transparent as it is efficient—seamless verification, BVN-linked tracking, and real-time dashboards that have quashed misinformation and built trust. In just 18 months, the fund has empowered 396,252 students with interest-free loans, many first-generation learners who might otherwise have dropped out.
Sensitization drives in places like Ekiti and Ogun have spiked applications — 12,000 in a single day in one instance, while expansions to vocational centers in Enugu pilot the next wave of skills-based funding. And amid challenges like data mismatches and fee hikes, Sawyerr’s team has iterated relentlessly: aligning disbursements with academic calendars, resuming backlogged upkeep payments for over 3,600 students, and even probing institutional compliance to safeguard every kobo. This isn’t management; it’s mastery—a man who doesn’t just lead but launches futures.
Yet, none of this happens in a vacuum. President Tinubu’s alliance with trailblazers like Sawyerr is the secret sauce securing Nigeria’s tomorrow. The President’s Renewed Hope Agenda isn’t rhetoric; it’s resources—₦100 billion seed capital channeled into a system that prioritizes equity over elitism. Together, they’ve forged a partnership where vision meets velocity: Tinubu’s bold repeal of barriers meets Sawyerr’s boots-on-the-ground execution, turning abstract policy into tangible triumphs. It’s a synergy that’s non-discriminatory by design—Christians, Muslims, every tribe and tongue united in access—fostering national cohesion through classrooms, not courtrooms.
As Sawyerr himself notes, this is “visionary leadership” in action, where the President’s political will ignites reforms that ripple across generations.
Why does this matter to us, Nigeria’s youth? Because NELFUND isn’t handing out handouts—it’s handing out horizons. In a country where 53% of us grapple with unemployment, these loans aren’t just funds; they’re fuel for innovation, entrepreneurship, and endurance.
Picture it: A first-generation polytechnic student in Maiduguri, once sidelined by fees, now graduates debt-free (repayments start two years post-NYSC, employer-deducted for ease) and launches a tech startup. Or a vocational trainee in Enugu, equipped with skills funding, revolutionizing local agriculture. This is quality education that endures—not fleeting certificates, but lifelong launchpads. Sawyerr’s focus on human-centered design ensures loans cover not just books, but bread—upkeep stipends of ₦20,000 monthly keeping hunger at bay so minds can soar. Under his watch, NELFUND has debunked doubts, refuted fraud claims, and delivered results that scream sustainability: Over ₦99.5 billion to 510,000 students by September, with 228 institutions on board.
As youth leaders, we see NELFUND for what it is: A covenant with our future. President Tinubu and MD Sawyerr aren’t just allies; they’re architects of an educated, empowered Nigeria—one where poverty’s grip loosens with every approved application, and innovation blooms from every funded desk. This isn’t charity; it’s an investment in the 70 million of us who will lead tomorrow.
We’ve crossed one million applications not because of luck, but leadership—a duo that’s turning “access denied” into “future unlocked.”
To President Tinubu: Thank you for daring to dream big and backing it with action.
To Akintunde Sawyerr: You’re the executor we needed, proving that one steady hand can steady a nation.
And to every Nigerian youth: Apply. Graduate. Conquer.
Because with NELFUND, your generation isn’t just surviving—it’s thriving, enduring, and eternal.
The Renewed Hope isn’t a slogan; it’s our story, now written in scholarships and success. Let’s keep turning the page.
Dayo Israel is the National Youth Leader of the All Progressives Congress (APC).
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