Sports
Stakeholders Ought to Project Nigerian Sports in Positive Light – NSC DG Olopade
…Says projecting positive image is key to attracting and sustaining investments
The Director General of the National Sports Commission (NSC), Hon. Bukola Olopade, has charged stakeholders in the sports sector to consistently project Nigerian sports in a positive light to attract the necessary funding and drive sustainable growth in the industry.
Speaking at the Sports Africa Investment Summit (SAIS), co-organized by the NSC and Sports Nigeria in Lagos, Olopade emphasized that the perception of Nigeria’s sports industry plays a crucial role in securing private-sector investment.
“Like international best practices, you don’t de-market a product you intend to take to the market because the perception of the product out there matters a lot.”
“As someone who has worked in the private sector for more than two decades, I understand why our sports have not attracted optimal private-sector investment. This is why, at the NSC, we are working to change the narrative with our Reset, Rethink, and Relaunch campaign,” he stated.
Olopade pointed out that top global sports institutions have thrived because they collectively built a positive image over time, ensuring strong brand perception among all stakeholders.
As a panelist at the Summit’s breakout session, Olopade also addressed the capacity gaps in corporate governance, administration, and management within Nigeria’s sports federations. He outlined key reforms introduced by the NSC under the leadership of Chairman Mallam Shehu Dikko, particularly in corporate governance structures.
“And I am glad to say we are already getting positive results from this because in Rugby where they now have a COO, they are already on the verge of security two Sponsorships and the President of the Nigeria Badminton Federation, Francis Obih, has just informed me of how impactful their new COO, Blessing Ekwe, was to the team at the recently finished All Africa Badminton Championship in Cameroon.”
Additionally, Olopade revealed plans to introduce dedicated Corporate Communications Units across all sports federations to enhance information management and strategic dissemination.
“Now, plans are underway to ensure all the sports federations have corporate communications teams for cutting-edge information management and dissemination,” he concluded.
The NSC’s commitment to reshaping Nigerian sports through strategic branding, governance reforms, and private-sector engagement continues to set a new course for the future of the industry.
Sports
Plateau Vipers, Benue Queens Crowned Champions at HFN North Central Division One Tourney
Joel Ajayi
The President of the Handball Federation of Nigeria (HFN), Jibril Seidu, has said the federation will continue to intensify its grassroots talent development drive through zonal competitions across the country.
Seidu stated this on Saturday in Abuja at the finals of the 2026 North Central Division One Handball Championship, where Plateau Vipers defeated Suleja Shooters 29-24 to emerge champions in the men’s category.
In the women’s final, Benue Queens of Makurdi defeated City Queens of Suleja to claim the title.
The eight-day tournament featured teams from across the North Central Zone, with Plateau Vipers of Jos, Confluence Stars of Lokoja, Unity Boys of Abuja, Suleja Shooters and Nasarawa Ambassadors of Lafia competing in the men’s category.
In the women’s category, Nuela Handball Academy of Ilorin, Inikpi Babes of Idah, Benue Queens of Makurdi and City Queens of Suleja competed for honours.
At the end of the competition, four teams — two male and two female — emerged as the North Central Zone’s representatives for the national Division One league.
According to Seidu, the tournament was organised as part of the federation’s deliberate strategy to take handball development back to the regions and discover talents that might otherwise remain unnoticed.
He said the HFN board, inaugurated on October 25, 2025, resolved that grassroots development was essential to creating a sustainable pipeline of players for national and international competitions.
“All the teams you have seen here are from the North Central Zone of the country, and every state is represented with an academy or state team,” he said.
Seidu explained that the new approach marked a departure from the previous system, where talent identification was largely centred on the federation’s major league competitions.
He said taking competitions to the regions would provide young players with greater opportunities to showcase their abilities while strengthening the foundation of handball across the country.
The HFN president also linked the grassroots initiative to Nigeria’s recent achievements in international handball, stressing the need to develop younger players who can eventually replace members of the current national teams.
He noted that Nigeria had qualified for the 2027 Men’s Junior Handball World Championship in North Macedonia, describing the achievement as evidence of the potential within the country’s handball system.
“How do we replace these players with upcoming players? This is the avenue for us to get players,” he said.
Seidu added that the federation was determined to make handball more visible and accessible, describing it as one of Nigeria’s major sporting disciplines with significant potential for growth.
The North Central tournament is part of a wider zonal programme designed to decentralise handball development across Nigeria.
According to the federation, similar competitions are being organised across other zones, including the South East, North East, North West and South South, with qualifiers from each zone expected to converge at a designated venue for the next stage of the competition.
The federation also appealed for greater support from sponsors, stakeholders and state associations to sustain its grassroots development programme.
It expressed appreciation to the participating states, academies, team sponsors and other stakeholders for their support and commitment to the growth of handball in Nigeria.
The federation said the initiative would provide a platform for discovering the next generation of Nigerian handball stars while expanding the sport’s reach beyond its traditional centres.
While Speaking the elated coach of Benue Queen Godwin Tondo has promised a stronger and more tactical performance after guiding the team to victory at the 2026 North Central Division One Handball Championship in Abuja.
He attributed the success to the team’s long-term youth development programme, noting that the squad was built through a deliberate process of identifying and nurturing young talents.
According to him, the programme began with the selection of 92 girls from secondary schools, who were subsequently trained and developed over a four-year period.
He said the team’s success was a product of sustained hard work and commitment despite the challenges encountered during preparations for the tournament.
“I feel very pleased being a champion today. The road to this stage was very, very hard, but I am very happy that we have got the result from all the toughness of the game,” he said.
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