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Ahmed Yusuf ‘Fresh’ 50th birthday celebration: A Man from Grass to Grace and a “Laissez Faire” advocate

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By Olaoluwa Aro

Few years ago, May 23, 1970 was a day off for people residing in the area where a King of Grassroots football development in Nigeria was birthed. This was the moppet that became Comrade Ahmed Yusuf ‘Fresh’, which I nicknamed as “Jesu ti oni igee”, meaning Jesus without big a chest.

Upon his arrival into this miasmal world, herald angels went around the nation to announce the arrival of this small king and of course, his news was therapeutic for everyone in that community, as it created atmosphere of endless joy whilst receiving the news. 

In fact, eye witnessess confirmed that even witches and wizards, naysayers and other unauthorized messsgers bowed because Fresh came into this with heaven’s factory- fitted anointing of greatness. In other words, Ahmed Yusuf was behallowed by almighty Allah, so nefarious beings had to be “Still” because his case was thou shalt not touch my anointed Man; reason Fresh has been a mystery for evil plotters from gestation period.

Is Ahmed Fresh a Man from Grass to Grace? Oh yes, he’s, base on his life’s  journey(s) thus far:  

He hails from a family that values proper Education thus, it would be immature for people to postulate, Fresh didn’t go to school as I consider it Bunkum. Authoritatively, Ahmed fresh passed through the Pedagogy of quality Education, from Chiroma primary school to Government day Secondary school- both in Minna, Niger state . Fresh is someone with foresight, he didn’t hesitate to further more on his Education, as he attended Kaduna State Polytechnic where he acquired knowledge in “Quantity Surveyor”

Ahmed Yusuf in football industry :

The “F” in his alias stands for Football, this is connected to why he derives pleasure in developing football Talent(s) at the grassroot level. The Golden Jubilee Ahmed Yusuf became Niger State Football Association outset of Millennium (year 2000). Prior to this period, Football administrators and stakeholders in the Power State have besieged his home countless times where people continuously bespeak him to come pilot the affairs of football structures in Niger State. 

Ahmed Fresh was having inertia towards such request but it was not as though, he is paranoia agent, however he believes God does his wonders accurately; Hence, he decided to leave his Cocoon and those with inalienable Rights-enthroned him as the State’s football chairman. 

Little bit of  Fresh Air in Niger State Football Association:

Ahmed Fresh moves about with Pod that contains action in motion. He understood that, becoming the head of football house means, you must be a Supreme thinker. So, he set up a Committee that was charged with identifying the encumbrance(s) of Niger State Football Association and its structures. 

Having explored what truly went wrong, this Committee of deep thinkers came up with their findings and of course, Fresh as a critical thinker agreed to work on what was given to him and even added his own magistral solutions for the maladies discovered in Niger State Football environment. 

There are over 22 Local Government(s) in Niger State with Eight (8) Emirates council. As an intelligent person, he created chain(s) of football developmental programs for all the 8 Emirates in the Power State and that gave birth to different football talents in his State. He uses football to preach Unity all over Niger State because he’s a Freshman with toga of Peace. 

Jagaban of Nigeria Football Federation :

Ahmed Yusuf is one of the three star General(s) in Nigeria Football Federation hierarchical structures. We have renowned Football administrator, Chief Felix Anyasi Agu from Abia and also Honorable Yahaya Suleiman Kwande representative of Jos. Historically, these are the three Musketeers in Nigeria football systems chronologically.

Comrade Ahmed Yusuf has been nominated for appointment at Confederation of Africa Football ( CAF), as a member of Technical and Development Committee for sixth term, 12 years of serving African Football. 

He had Served as Chairman in various Committees at Nigeria football federation: inter Alia;  Committee of Youth Development in NFF. Referees Appointment Committee, Match Commissioners Appointment Committee,  Technical and Development Committee and as a Strategist at one point, he was the Vice Chairman Strategy Committee et al. 

My aim is not to bore my readers, football administrators, stakeholders and Ahmed Yusuf (Fresh) community  of friends but to make his 50th birthday celebration a fulfilling day; which should allow the whole world to know Fresh’s personality. Let me say this, to those who know Fresh remotely, and have illegitimately deduced his personality. For the record, Ahmed Yusuf Fresh is not a proud person neither is he infallible. 

He’s a Self effacing personality, not a Sociopath but a Socializer. For his persona, he’s a patriot, and very passionate about moving Nigeria football systems forward, sufficient to say, Fresh is not a Psychopath.  

Today is your birthday, I wish you well, a complete Nigerian who never stopped exhibition of his altruistic nature to people from different Ethnic groups, Religious beliefs in Nigeria and globally. 

Unknown facts, Fresh is “Laissez -Faire” kind of person. He minds his business and wants everyone to succeed. You are celebrating your 50th birthday in good health condition, I know the wind of life is changing you from who you are but don’t let the society configure you wrongly. 

You are a Freshman, you should be in control of Air, I want you to be the Airbender. No doubt, the responsibility of being a leading figure can be staggering but every great man has tripped. This is not a problem but it becomes a permanent challenge when you remain on the floor. 

Remember that, Every king was a crying baby Boy and every Queen was a crying baby Girl. bear in mind that, my note of Eulogy is not a Syrupy.

Happy birthday to SARDAUNA KWALLON of Nigeria Football.

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Senator Ndubueze’s Local Automotive Patronage Bill Passes Second Reading in National Assembly

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By Jim Isilebo


On Thursday 15th May 2025,a Bill seeking to compel Ministries, Departments,and Agencies (MDAs) of governments in Nigeria at all levels to patronize locally manufactured vehicles,passed the second reading at the Nigerian Senate.


The Bill titled *”Local Automative Patronage Bill-2025″*, which is sponsored by distinguished Senator Patrick Ndubueze(FNSE) representing Imo North and introduced in October 2024  passed it’s 2nd reading at no less auspicious time as the period President Tinubu is rolling out his all-important and widely acclaimed “Renewed Hope Nigeria First Policy” to be soon backed by an Executive Order of the Presidency.

The Order will mandate all ministries, departments and agencies to give absolute priority to Nigerian goods, services and know-how when spending public funds.


During the plenary,senator Ndubueze in his lead debate reinforced the President’s thinking by stating inter alia,”…it is important that goods and services are produced locally,as it’s ripple effect is a reduction in import and a rise in export,with regards to the nation’s balance of trade”.


The Senator who have never hidden his  aversion to the nation’s several years of poor support to local production capacities,stridently called on his colleagues in the National Assembly to buy into this laudable initiatives as captured in the Bill.He went further to state that the country has failed to institutionalize the use of indigenous brands as is the case in countries like China,India and Malaysia that have since banned the importation of cars as a national policy, for the purpose of growing domestic industries.

He reminded his colleagues that “today those countries have perfected their local processes and we are presently importing their products,some of which cannot compete with our locally manufactured vehicles”.


Ndubueze also revealed that over the years 54 Automative manufacturing licenses have been issued by the Nigerian government, noting that  only 6 companies remain operational largely due to dearth in foreign exchange and poor infrastructure.


The Senator sadly regrets the fact that many automobile firms have moved to neighboring countries like Ghana where they are establishing plants whose production is targeted at Africa’s largest automobile market Nigeria.

Senator Ndubueze continued his painful lamentation with the following posers.;”How do we stem the free fall of the naira if we cannot address our appetite for foreign goods?”.

“How do we support the development of indigenous brands if the biggest spender(government),year on year, refuses to buy made-in-Nigeria goods?”.


He went on to make a proposal of a minimum of 75 percent of vehicles in the first instance, procured by public officers and civil servants to be locally manufactured(not just assembled), as it is the first serious step to saving our economy, protecting our currency,and creating jobs for our daily growing statistics of the employed.


A clearly passionate Ndubueze continued with a salient recommendation that only firms with at least 70% Nigerian workforce,75% local research and development(R&D) budget,and technology such as robotics painting machines and electrophoresis systems should qualify as local manufacturers.


The Bill which has already gained substantial traction amongst other senators including the day’s presiding officer, the Deputy Senate President Barau Jibrin and Chief Whip Mohammad Monguno, whom in their respective complimentary contributions to the debate made very favourable supporting comments later  referred it to the Senate Committee on Public Procurement for further legislative scrutiny, and  feedback expected within the next four weeks.


Reacting to the event of the day right after the plenary,a former honorable member of the House of Representatives Hon Chidi Nwogu commended Senator Ndubueze for his unwavering diligence in pursuing the actualization of this crucial Bill,and moreso his praiseworthy presentation during the lead debate.


He went further to correlate the main meat of the debate with the position and recent announcement of the Minister of state of Industry Senator John Enoh, that Nigerian the President’s “Nigerian First Policy” is geared towards injection of well over N3 Trillion into the national economy(of which the local automobile industry will be  a major contributor),as it aims to patronizing local content and indigenous enterprises, which will eventually strengthen domestic production and reduce import dependency.

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