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Digital Filmmaking: Senator Gyang Partners Movie Producers

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Joel Ajayi

The Senator representing Plateau North in the red chambers of the National Assembly, Senator Gyang will be partnering with Nollywood’s premier guild, Association of Movie Producers (AMP), Nigeria in the training of young filmmakers in digital techniques in modern-day filmmaking.

This much was revealed in Abuja recently when the National President of the association, Ms. Peace Anyiam – Osigwe MFR, in the company of her executives made a working visit to the senator at the national assembly complex.

The Senator acknowledged the efforts of the Nigerian movie industry at promoting some of the positive values of the nation to the world and creating employment for the youths through their movies. He applauded the effort of the new national executive on the proposed training of as many young filmmakers as possible through its digital filmmaking capacity building program and promised to collaborate with the association.

The soft-spoken senator also commended the plan of the new executive to promote the production of local dialect movies among its members, especially among the minority ethnic groups. The senator went ahead to declare support for the association on its effort at rebranding and repositioning the industry in Nigeria.

Speaking earlier, the president of the association, Ms. Peace Anyiam – Osigwe MFR,  thanked the senator for giving them the opportunity to share some of the plans of her administration with him and sought the collaboration of the national assembly in harnessing the full potentials of the movie industry and its ancillary sectors in the creation of jobs for the teeming youth population in the country. Ms. Anyiam- Osigwe said

Empowering the youths across the country with increased knowledge to leverage the opportunities that are within the film industry,  this, the Association hopes to do by building the capacity of the producers of how to utilize the Social media in a positive way to market and sell their products as well as to help enhance the quality of the production values that the filmmakers put out.

 

The AMAA boss also stated that the association will endeavor to encourage producers to make films in local languages, showcasing the sites and sounds of our beautiful country, across the 36 states and FCT. The National President was accompanied on the trip by National Vice President, Amb. Queen Blessing Ebigieson, National Financial Secretary, Anthony Chukwuma, National Publicity Secretary, Nzeh Frankwhite, FCT chairperson, Imabong Abia, Ken Awoji, Lonny John among others.

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Creative Industry

FG Backs MyCityApp Launch of 100-Day Tourism Calendar to Drive $100bn Economic Growth

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Joel Ajayi

The Federal Government has thrown its weight behind the launch of MyCityApp, a Nigerian city discovery and tourism platform designed to aggregate festivals, concerts, cultural events and lifestyle experiences into a single digital calendar.

The platform, which flags off the 100-Day Tourism Calendar, was unveiled on Monday at the Ember2Remember National Stakeholders’ Conference in Victoria Island, Lagos, with the initiative targeting Nigeria’s estimated $100 billion tourism and creative economy opportunity.

In a statement issued on Tuesday in Abuja by the Media and Publicity Adviser to the Minister of Art, Culture, Tourism and the Creative Economy, Nneka Ikem Anibeze, the ministry said the conference was aimed at mobilising public and private stakeholders to transform the September-to-December festive period into jobs, investment and economic growth.

Speaking at the unveiling, the Minister, Hannatu Musa Musawa, said millions of visitors travel across Nigeria every year to celebrate, reconnect and experience the country’s diverse culture, stressing that the festive season could be deliberately organised and monetised to strengthen tourism’s contribution to the economy.

“This initiative is about moving beyond the traditional concept of a festive season. It is about deliberately organising, packaging, promoting, and monetising one of the most economically active periods in our national calendar,” Musawa said.

She noted that every visitor generates economic activity across several sectors, including aviation, transportation, hospitality, restaurants, entertainment, retail, technology, artisans and local communities.

The Minister commended MyCityApp Chief Executive Officer, Mrs Ifeoma Chukwu, for her vision and commitment to the initiative.

She urged state governments, event organisers, tourism operators, hospitality businesses and other stakeholders to list their festivals, concerts, exhibitions, food experiences, cultural celebrations, fashion and sporting events on the national calendar.

Musawa said the platform would enable Nigerians, members of the diaspora and international visitors to discover tourism and entertainment experiences across the country from a single, credible source.

Earlier, Chukwu said Nigeria’s rich cultural heritage and creative sector provided enormous opportunities for tourism-driven economic growth.

She cited the contributions of tourism to the economies of countries such as Spain, France and the United States, arguing that Nigeria could equally build a $100 billion tourism economy.

Also present were Lagos State Commissioner for Tourism, Arts and Culture, Toke Benson-Awoyinka; Enugu State Commissioner for Culture and Tourism, Ugochi Madueke; NCAC Director-General, Obi Asika; National Gallery of Art Director-General, Ahmed Sodangi; ARCON Director-General, Dr Olalekan Fadolapo; and MTN Nigeria CEO, Dr Karl Toriola.

MyLagosApp and MyCityApp will serve as the digital engines of the calendar, distributing events through a 360-degree media ecosystem to audiences in Nigeria and the diaspora.

Stakeholders were encouraged to upload their events on MyCityApp to participate in the national tourism calendar urging them to upload events on http://www.MyCityApp.io.

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