Creative Industry
Infrastructure Development and Collaborative Partnerships Necessary For Nigeria’s Film Sector Growth
Joel Ajayi
The Managing Director/Chief Executive of Dr Nigerian Film Corporation Ali Nuhu, has advocated for continuous massive film infrastructure development as well as sustainable partnerships to aid the growth of Nigeria’s film industry.
Consequently, NFC, he maintains is unwaveringly committed to advancing Nigeria’s film industry through strategic infrastructure upgrades, policy innovation, and global collaboration that catalyses not only the film industry growth of Nigeria but, Africa as a Continent.
Speaking at “The Reel Balancing Act: Policymakers, Filmmakers, and the Future of Cinema,” of the Afro-Berlin session – Berlinale Film Festival, in Germany, Dr. Nuhu drew attention of panelists and other delegates to Nigeria’s transformative progress under the Federal Government’s roadmap for the creative sector. Sustainable partnerships, he said, were needed to position Africa’s cinema as a global powerhouse.
He listed some of the interventions by the administration of President Ahmed Tinubu (GCFR) that serve as pointers to Nigeria’s film industry development and transformative journey, with massive infrastructure and friendly investment policy initiatives components.
Revitalizing legacy infrastructure at the NFC while prioritizing new initiatives to elevate Nigeria’s film ecosystem he said, are being aggressively being pursued. “When I assumed office, my vision was clear: to build a film industry for our country anchored on world-class infrastructure, enabling policies, and sustainable partnerships.
Today, we are witnessing the fruits of our determination and commitment” he stated. Other sectoral milestones to include the recently introduced Tax Reform Bill before the National Assembly which when passed into law will provide incentives for local and international investors in Nigeria’s film sector, especially rebates for film production that utilize local talent, facilities and locations, as well as tax holidays for studios and equipment manufacturers are commendable.
“This reform is a game-changer, reducing barriers to investments and empowering filmmakers to dream bigger,” Dr. Nuhu averred.
Furthermore, he commended Government’s resolve to integrate the creative sector into national economic planning which has ensured that film and culture are no longer afterthoughts but central to Nigeria’s growth agenda.
The National Film Institute (NFI), he said is undergoing modernization and transformation, with envisioned facility, faculty upgrade and curricular review intended to equip emerging filmmakers with cutting-edge skills in digital production, animation, and AI-driven storytelling tools.
Dr. Nuhu urged African filmmakers and policymakers to unite in addressing challenges such as piracy, funding gaps, and distribution barriers. “Our success lies in collaboration—across borders, sectors, and generations. With improved infrastructure, progressive policies, and global solidarity, African cinema will not only thrive but dominate”, he said.
#nfc #nigerianfilms #development #strategicpartnerships
Creative Industry
Musawa Highlights Art and Culture as Drivers of Public Sector Excellence at Legislative Mentorship Session
Joel Ajayi
The Minister of Art, Culture, Tourism and Creative Economy, Hannatu Musa Musawa, Esq., has emphasized the importance of integrating art and culture into public-sector excellence in Nigeria.
In a statement issued on Thursday in Abuja by the SA Media & Publicity, Office of the Honourable Minister, Federal Ministry of Art, Culture, Tourism and Creative Economy Nneka Ikem Anibeze, Phd.
Musawa made this known while addressing trainees at the 4th Legislative Mentorship Initiative (LMI), held at the National Institute For Legislative and Democratic Studies, Abuja on Thursday.
Themed ‘Building the next generation of Public Sector Leaders’, Minister Musawa highlighted art and culture as essential tools for national cohesion and identity, economic development and job creation, innovation and civic engagement, sustainable development, and projecting Nigeria’s soft power and global identity.
She noted that Nigeria’s rich cultural heritage is a unifying force that binds different ethnicities and elaborated on how Art and Culture is key to public-sector excellence in Nigeria.
“First, embracing and promoting art and culture helps to forge national cohesion and shared identity among Nigeria’s diverse populations. Integrating culture into public policy and governance transforms the creative and cultural sectors into engines of economic development, job creation and diversification. Cultural industries including crafts, music, film, design, heritage tourism can generate livelihoods, attract investment, expand exports, and reduce overreliance on a narrow set of economic activities.
“A society that values creativity and cultural expression tends to produce more resourceful citizens, fosters cross-cultural dialogue, and encourages public servants to be more adaptive, empathetic, and culturally aware while prioritizing culture and creative economy in public policy through frameworks, institutions, and infrastructure, demonstrates long-term vision and commitment to sustainable development,” Musawa said.
The Minister called for supportive policies, enabling legislation, and sustained commitment to fulfill this vision, including laws that protect intellectual property, incentivize investment in creative infrastructure, and integrate arts and culture into education and community development.
“Embedding art and culture at the heart of governance and public-sector planning is not a luxury, it is a necessity. It builds unity, drives economic growth, fosters innovation, strengthens institutions, and ensures that development respects and reflects the soul of the nation,” she emphasized.
Musawa thanked the founder of the Legislative Mentorship Initiative (LMI), Rt. Hon. Femi Gbajabiamila, Chief of Staff to the President, Bola Ahmed Tinubu, for his inspiring vision and unwavering commitment to cultivating Nigeria’s future public-service leaders.
Other speakers at the Legislative Mentorship Initiative include the Director General, Centre for Black and African Arts and Civilization Aisha Augie, Nigerian photo-journalist and documentary photographer Bayo Omoboriowo, Amb. Dapo Oyewole, Secretary-General Conference of Speakers and Presidents of African Legislatures amongst others.
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