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President Tinubu Appoints Princess Zahrah Mustapha Audu As DG of Presidential-Enabling Business Environment Council

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 Joel Ajayi


In a landmark move poised to bolster Nigeria’s economic growth and business environment, President Bola Tinubu has appointed Princess Zahrah Mustapha Audu as the Director-General of the Presidential Enabling Business Environment Council (PEBEC).

This strategic appointment underscores President Tinubu’s unwavering commitment to empowering visionary leaders and fostering a conducive business ecosystem.


Princess Zahrah Mustapha-Audu brings an impressive wealth of experience and expertise to her new role, bolstered by her distinguished background as a seasoned entrepreneur and technology expert.

Her academic credentials include a software engineering background and a business management degree from a prestigious institution in the United Kingdom. With over a decade of experience in founding and scaling successful ventures, Princess Zahrah possesses a profound understanding of global business dynamics, driving impactful and sustainable growth.


As a strategic thinker and highly motivated leader, Princess Zahrah is renowned for her exceptional ability to translate vision into actionable plans.

Her passion for innovation and positive change drives her endeavors, and she is committed to developing sustainable solutions that will help drive up Foreign Direct Investment (FDI) and improve the quality of life for people globally.


In addition to her business acumen, Princess Zahrah is a passionate philanthropist who works tirelessly to improve the economic and living conditions of people and communities across Nigeria.

Through her philanthropic and political efforts, she has built strong relationships with international communities and governments, championing the needs of the underprivileged.


As a leader in the All Progressives Congress (APC) and a vocal advocate for competent women in leadership positions, Princess Zahrah leverages her platform to inspire and enact meaningful social change.


Currently, Princess Zahrah serves as the Technical Adviser on Foreign Direct Investment (FDI) to the President, domiciled at the Office of the Vice President. In this capacity, she leads the “Invest in Nigeria” campaign and oversees the Existing Foreign Direct Investors Roundtable Forum, fostering strategic partnerships and driving investment into Nigeria’s growing economy.


The appointment of Princess Zahrah Mustapha Audu as the DG of PEBEC is a testament to President Tinubu’s unwavering commitment to empowering visionary leaders, promoting economic growth, and driving business development in Nigeria.

With her expertise and experience, Princess Zahrah is poised to make a profound impact in her new role, driving transformative change and fostering a more enabling business environment in Nigeria.

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Tinubu, PDP Hail Gov Okpebholo’s Road Infrastructural Revolution in Edo

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Joel Ajayi

President Bola Ahmed Tinubu has lauded the infrastructural strides of Edo State Governor, Senator Monday Okpebholo, particularly the ongoing construction of the state’s first-ever flyover bridge, describing it as a landmark intervention in easing urban traffic and modernizing Edo’s transport system.

The President extolled the governor’s foresight in embarking on the one-kilometre flyover project at Ikpoba Hill in Ikpoba Okha Local Government Area, noting that its completion would transform vehicular movement and strengthen the urban fabric of Benin City.

Tinubu praised Okpebholo’s early performance in office, affirming that the governor had set a new standard of governance in Edo.

The president represented by the Minister of Works, Engr. Dave Umahi, emphasized that the governor’s bold approach to road and bridge construction in the State underscores the All Progressives Congress’ (APC) progressive agenda.

“This is a 24-span structure, each span measuring 20 meters, amounting to a one-kilometre bridge. The quality and pace of work are impressive. Edo is witnessing a first, and I believe more such projects should follow in Benin City to address the heavy traffic,” Umahi conveyed on behalf of the President.

The Minister contrasted the efficiency of state-driven projects with some federal contracts, lamenting that contractors often display greater discipline when working under governors than when handling federal assignments.

He pledged to enforce stricter accountability standards at the federal level to ensure value for money and timely delivery.

“I commend Governor Okpebholo for insisting on concrete technology. Roads built with reinforced concrete last 50 to 100 years, saving scarce resources. Nigeria cannot continue to spend on recurring reconstruction. We must invest in durability,” Umahi stressed.

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